About Rank4AI

The Five Signal Model for AI search

Rank4AI Ltd is a specialist agency based in Colchester, Essex, founded by Adam Parker, Jimmy Connoley and Oliver Mackman. Our work draws on 1,400+ UK business audits and the Five Signal Model, our framework for understanding how AI platforms decide who to recommend.

We focus on how AI interprets businesses, classifies services, and decides who to recommend. This is sometimes called AI SEO, GEO or AIO.

Why Rank4AI Exists

Google traffic is shifting. Organic clicks down 17%. Paid clicks down 68%. That traffic moved to AI search. When AI recommends a business, one or two get named. The rest are invisible.

In our testing, Google rankings and AI answers rarely match. Page one of Google does not mean AI recommends you. Two different systems. Two different results. We close that gap.

Mission

To make AI search visibility measurable, understandable and achievable for UK businesses.

Team

Adam Parker

Founder

Creator of The Five Signal Model. Over 15 years across commercial strategy, product, technology alignment and marketing.

Jimmy Connoley

Co-Founder

12 years in B2B growth strategy, business development and commercial performance. Entity clarity and ecosystem validation.

Oliver Mackman

Operations and Marketing Director

Background in marketing, digital strategy and commercial operations. Hands-on delivery, analytics and technical fixes.

What Makes Us Different

  • We work exclusively on AI search visibility – nothing else
  • There are no juniors, no handoffs, no layers between you and the work
  • We have original UK research data from 1,400+ business audits
  • We test across all six major AI platforms, not just one
  • If we cannot explain why we are doing something, we should not be doing it

Values

  • Clarity over noise
  • Specialisation over generalisation
  • Transparency over jargon
  • Long term authority over short term tactics
  • Ethical AI practices

Work With Us

Every engagement begins with the AI Search Visibility Audit.

Get a Free AI Search Visibility Audit →

Frequently asked questions

What makes Rank4AI different from traditional SEO agencies?

We focus on AI search visibility, not traditional Google rankings. 94% of UK SEO agencies still optimise for keywords. We optimise for entity recognition across ChatGPT, Claude, Gemini, Perplexity, Copilot and Google AI Overviews. Our Five Signal Model is built on 1,400+ UK business audits.

Who is Rank4AI for?

UK businesses that want to be recommended when buyers ask AI tools for help. Typical clients are professional services (legal, financial, property), B2B services, and local specialist businesses. Minimum engagement is £1,000 per month.

Where is Rank4AI based?

Rank4AI Ltd is based in Colchester, Essex. We serve UK businesses nationwide, with heavier presence in London, Manchester, Birmingham, and the South East.